In an industry dominated by legacy corporations and global brands, KSHMR Paint Pvt. Ltd. has carved out a unique space as one of India’s most trusted and fast-growing paint manufacturers. With a comprehensive product line that caters to both decorative and industrial needs, the company stands as a shining example of how traditional expertise and modern innovation can come together to build a sustainable, high-impact business.
Founded in 2017 by the father-son duo Anand Prakash Vyas and Girdhar Gopal Vyas, KSHMR Paint has grown from its grassroots origin into a national brand. The company is headquartered in Indore, Madhya Pradesh, with a major branch in Pali, Rajasthan, and operates through an expanding network of dealers and franchise partners across India.
From Humble Beginnings to National Reach
The story of KSHMR Paint begins long before its formal establishment. In 1993, Anand Prakash Vyas, a dedicated professional from Pali, Rajasthan, began his journey in the paint trade by setting up a small shop. Over decades, his hands-on experience in working with top paint companies gave him an intimate understanding of the market’s gaps and consumer needs.
Fast forward to 2014, Anand’s son Girdhar Gopal Vyas, a commerce graduate with a sharp eye for branding and technology, joined the family business. Recognizing the need for a formal structure and scalable operations, the two co-founded KSHMR Paint Pvt. Ltd. in 2017. While Anand brought deep product knowledge and industry wisdom, Girdhar introduced digital platforms, B2B engagement models, and a franchise-first expansion strategy.
By 2025, KSHMR Paint had emerged as a pan-India player, known for delivering durable, climate-suited, and eco-conscious paint solutions.
A Robust Product Portfolio Built for Indian Walls
KSHMR Paint’s product line is specifically engineered to handle the unique climatic and construction challenges faced in India. Over the years, the company has launched more than 30 paint and coating variants, each backed by research and real-world testing.
Some of the key product categories include:
- •Memories Super Luxury Emulsion
- • Moments Luxury Emulsion
- • Veda-Sheild Dust Proof Premium Emul
- • Kashmira Power Plus
- • Kashmira Glitz
- • Kashmira Advanced
- • Kashmira Regular
- • Pro Prime Exterior Primer
- • Pro Prime Int & Ext Primer
- • Pro Prime Interior Primer
- • Turquoise Interior Emulsion
- • Scarlet Truly Latex Based Distemper
- • Canary Acrylic Distemper
- • H2Oseal Damp-Cool Elasto
- • H2Oseal Damp-Cool Prime
- • H2Oseal Damp-Cool H2O-Seal
All products are lead-free, ISO-certified, and designed with an emphasis on aesthetic appeal, durability, and environmental safety. The brand operates under the tagline:
“KSHMR Paint – The Colour of Trust”, reflecting its commitment to quality and long-term performance.
Empowering Local Dealers Through Franchise Support
What sets KSHMR Paint apart is its business model, which combines product excellence with a partner-first approach. Through a strong franchise and dealership network, the company empowers small entrepreneurs and local retailers with:
- Product and technical training
- Marketing and branding materials
- Inventory and logistics support
- Territory-based growth opportunities
This decentralized model allows the brand to scale sustainably while helping local businesses thrive in their regions.
The People Behind the Brand
KSHMR Paint is not just a company it’s a family-led enterprise where every member contributes to its success.
- Anand Prakash Vyas, with over three decades of industry experience, remains the backbone of the brand’s product and quality strategies.
- Girdhar Gopal Vyas plays a pivotal role in the brand’s modernization, overseeing digital initiatives, app development, and brand-building.
- Love Vyas and Kush Vyas, Girdhar’s younger brothers, head the Research and Innovation Division, driving product enhancement and new formulations.
- Lakshmi Devi Vyas, the family matriarch, and Aarti Pandit, Girdhar’s wife, have offered emotional strength and guidance during key phases of growth.
- Radhika Vyas and Jayashree Vyas, along with their spouses, support internal operations and planning.
This collective leadership structure has helped maintain the values of trust, unity, and accountability within the company, forming a strong internal foundation.
A Brand That Answers Market Needs
As demand rises for eco-friendly, high-performance, and affordable wall coatings, KSHMR Paint has positioned itself as a go-to brand for:
- Waterproof and weather-resistant exterior paints
- Anti-crack and anti-fungal solutions for humid zones
- Durable and affordable interior emulsions
- Paints designed for industrial and commercial buildings
- Dealer and franchise opportunities in emerging markets
The company continues to respond to changing consumer needs through continuous innovation and a commitment to sustainable growth.
Looking Ahead
KSHMR Paint Pvt. Ltd. is not just building walls it’s building trust, one coat at a time. With a vision rooted in family values, technical excellence, and entrepreneurial inclusivity, the company is set to play a major role in shaping the future of India’s paint industry.
Whether it’s a homeowner renovating a room, a builder looking for high-performance industrial coatings, or a young entrepreneur seeking a business partnership, KSHMR Paint offers more than just colour it offers confidence.
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